Our Story
StartupInLux was born from a passion: to demystify Luxembourg market entry for ambitious international startups. We saw brilliant companies struggle with local nuances, miss key connections, or overspend on ineffective strategies. Our mission is to be your dedicated, on-the-ground strategic partner, providing the expert guidance, localized presence, and essential support—from initial admin to impactful branding and high-value networking—needed to thrive in this dynamic EU hub. We're not just consultants; we're an extension of your team, committed to your tangible success in Luxembourg.
Our Team
.png)
Catherine Warnotte
Founder & Lead Strategist
Leveraging 15 years of entrepreneurial, business development, commercial representation, and solid administrative expertise, her proactive, action-driven strategies ensure StartupInLux delivers a seamless and impactful market entry for your company.
_edited.jpg)
Stan Gruel
Partner
Harnessing 20+ years in marketing & building strong brand awareness, Stan crafts your startup's distinctive Luxembourg presence. He ensures StartupInLux delivers a brand that captivates, builds trust & drives local market engagement.
Our Approach
Our approach is built on delivering tangible results, fast. We combine strategic insight with relentless execution. Forget generic advice; we provide a **customized Luxembourg Launchpad System** that integrates on-the-ground presence, targeted C-suite networking, professionally localized branding, and streamlined administrative support. We minimize your risk and effort, leveraging our deep local knowledge and proven processes to get you client meetings and market traction in weeks, not years. Transparency, collaboration, and your measurable success are at the core of everything we do.
Luxembourg in Numbers
€150M+
AI Strategy Investment: Fueling Innovation
#1
EU Digital Leader: Prime Data Economy
Top 50
Global HPC Access: Supercomputing for Startups
550+
Startups Supported: Thriving Innovation Ecosystem